BEATPOD by BEATPORT
Inspired by my campus representative internship and mini-nightclub phone booths in Berlin, BeatPod is a freestanding party pod pop-up for lucky users of B2B music platform Beatport, to connect users to an exclusive private party experience with a real DJ who knows their music and preferences. They get to party with only their friends and their music, the perfect night out!
Ah, the shipping container: the perfect basis for any travelling pop-up. But this container contains an entire mini nightclub just for you and some friends! This invitation-only experience would promote the brand via exclusivity and word of mouth.
With remote DJs streamed in and tuning to your music tastes, there will be no flops or skips in terms of songs. This seeks to bring the full club experience to a small gathering of friends, a perfect blend of standing in the kitchen with a bluetooth speaker and a night out.Playing on the word itself makes for a fun and catchy tagline that leaves a lot to the imagination.Now how do you get access? If you were already a user, you were immediatly added to a pool and lucky winners were selected! Via the app, you would get the details and set yourself up for your night.The in-unit device (seen above in the experience) would be layed out in a way to encourage both user choice, app signups, and group voting to curate the perfect vibe and connect each group with the best DJ for their tastes.
PROCESS + SKETCHES